Coming from a country rich in jewelry tradition, with the grandeur of the Maharajahs, a young man by the name of Natwar Shah founded his first diamond company. Nearly five decades ago, this newly found-ed company worked to bridge the diamond trade gap between the East and West. Overcoming many obstacles, as a young man, Shah made the bold move to the United States successfully supplying diamo-nds to some of today's most renow-ned diamond companies.
Having reached great success as a rough diamond evaluator and dia-mond manufacturer, Natwar contin-ued his quest to make a difference by embracing the world of finished jewelry and once again, boldly embarked on a colorful journey that continues to this day.
"One of the constant and consistent underlying consequences of the evolution of our company has been our re-focused attention to the ever-changing fashion influences dicta-ted by regions, our valued retail partners and most importantly, the consumer". After four decades in the diamond and jewelry industry, the Shah Luxury Group boldly emerges a better company: a leader in pushing the boundaries of technology, inno-vation, and design. We strive to produce world-class jewelry, jewelry that not only appeals to the most discerning clients in the United States and Canada, but to those in markets across the globe.
Our Values & Ethics
Our love of fine jewelry is only rivaled by the love that we share for the greater and more important things in life: the love of family, friends and that of life itself. As manufacturers, we take sustainability of the envi-ronment very seriously. We strive to achieve a well-orchestrated balan-ce with a conscious effort to not only reduce the negative footprint we might have on the environment, but also to contribute positively and make a significant difference to the people and the world around us. We believe in giving back to our world, our home, which provides us with the essential elements that not only make our industry and jobs possible, but gives us precious life.
Holding true to our core values with strong belief in the protection of the mining families, our family is diligently working to ensure that our diam-onds, gems and precious metals are free of conflict, by holding our business partners to the highest ethical standards. We are always striving to reduce our environmental impact, while increasing our aware-ness to the social, human right and economical issues that burden some of the world's regions. We address these issues on behalf of our families and clients for the betterment of our industry.
We deeply value our collective responsibility as part of the global community. Forward thinking about how our actions affect the world now and into the future is part of the fabric of who we are as citizens and jewelry manufacturers. As a family owned and operated business, we take our business practices seriously and personally, continuously striving to contribute positively to the people and world around us.
By holding true to these values and turning them into measurable actions, we proudly share that our sustainable and ethical practices have earned SCS Global Certification for Recycled Materials and secured our membership to the Responsible Jewelry Council (RJC) for exceptional business practices.
From the Source
SCS is an internationally accredited certification body providing global leadership in third party quality, environmental, and sustainability verification. Certification includes a thorough, long-term assessment of our supply chain and advanced monitoring on-site. SCS's certification verifies that Shah Luxury jewelry is made with integrity and sourced from a supply chain that is held to a highest standard. Our products feature:
Our love of fine jewelry is only rivaled by the love that we share for the greater and more important things in life: the love of family, friends and that of life itself. As manufacturers, we take sustainability of the environment very seriously. We strive to achieve a well-orchestrated balance with a conscious effort to not only reduce the negative footprint we might have on the environment, but also to contribute positively and make a significant difference to the people and the world around us. We believe in giving back to our world, our home, which provides us with the essential elements that not only make our industry and jobs possible, but gives us precious life.
The Responsible Jewelry Council is an international governing body that audits jewelry manufacturers and suppliers for responsible ethical, social, and environmental practices from supply chain, through employee health and safety conditions, to delivery at retail.
Our certified membership signifies our commitment to both our employee’s working conditions, as many are second and third generation, and our customers’ confidence in knowing that our jewelry has been sourced and produced responsibly. It also provides proof of our ongoing commit to implementing continuous improvement in all our processes to increase performance and achieve even higher standards.
Above and beyond these important certifications, Shah Luxury is committed to investing in our community’s future and our customers’ happiness. Our love of fine jewelry is only rivaled by the love we have the planet and life itself.
Frequently Asked Questions
WHERE CAN I PURCHASE ITEMS FROM THE SHAH LUXURY COLLECTION?
SHAH Luxury jewelry and diamonds are available at any of our authorized Retail Partners throughout the United States. Our Retail Partner locator on this site will assist you in finding a dealer closest to you.
HOW CAN I GET INFORMATION ON ANY OF THE SHAH LUXURY PRODUCTS?
Any and all information regarding The SHAH Luxury Collection is available through any of our authorized Retail Partners. To locate a Retail Partner near you, please visit our online RETAIL PARTNER LOCATOR.
THE JEWELRY STORE NEAR ME DOES NOT CARRY THE PIECE THAT I AM INTERESTED IN-WHAT SHOULD I DO?
Not every jeweler is an authorized SHAH LUXURY dealer and not all dealers carry the full and complete jewelry line. However, every qualified jeweler has access to the entire SHAH LUXURY collection and information on the piece that you are interested in. Please have an associate from the store contact SHAH Luxury to obtain product information. Furthermore, in the event that your jeweler is not an outhorized SHAH Luxury dealer, we will make the necessary arrangements with your jeweler to acquire the said piece/s, under the Retail Ambassador Program,
DO ALL SHAH LUXURY ENGAGEMENT RINGS COME WITH MATCHING WEDDING BANDS?
All of our engagement rings are designed with a corresponding band that matches seamlessly.
WHAT PRECIOUS METALS ARE AVAILABLE?
The SHAH Luxury Collection is available in a vast array of metals ranging from 10K, 14K, 18K and Platinum. All gold product is available in white, yellow and pink colors.
IS IT POSSIBLE TO CHANGE, MODIFY OR RE-DESIGN ANY OF THE SHAH LUXURY ITEMS?
Customer satisfaction is always our highest priority. Our team of designers will always welcome any and all personal requests. We have an entire department dedicated to the "Designer In You". Modifications of existing pieces for specific size requests and or stone size variations are an essential part of our day to day business. For specific information regarding any type of customization, please contact any one of our Retail Partners.
NOW THAT I ACQUIRED A FINE JEWELRY PIECE-HOW DO I MAINTAIN IT?
All fine jewelry and rings in particular, should include twice-yearly visits to your jeweler, who can check the integrity of the prongs and other components. This in most cases requires professional cleaning-a bonus for you. The jeweler will check to make sure that all your diamonds and other stones are tight in their settings-avoiding the possibility of a stone getting dislodged and lost. Consider seeing your jeweler as often as you see your dentist for check-ups and cleanings.